With 2019 upon us, whether it be eating more vegetables or finally using that overpriced gym membership, you’re probably in full goal-setting mode. New Year’s resolutions are meant to be broken, right?
Perhaps when it comes to personal goals, but for marketing goals, now is the time to tackle your strategy with full-force.
Organization is one of the keys to success in marketing, so if you are not managing your social platforms, or, if you're an agency, managing your clients' social media accounts, with a social media management tool, that needs to change today!
SocialMediaPlayer 1.0 for Mac is available as a free download on our application library. The most popular version among SocialMediaPlayer for Mac users is 1.0. This free Mac app is a product of Social Media Player development team. The application lies within Audio & Video Tools, more precisely Players. HootSuite is a powerful social media dashboard that goes even farther than Socialite. Also, it isn’t strictly a Mac app; it’s a Web service, though it has extensions for Google Chrome and Mozilla. Socialite is polished social media app for Mac OS X that comes in two flavors: free and ad-supported, or ad-free with a $19.95 license. Socialite monitors and updates Facebook, Twitter, Digg,. Social media is an important part of everyone’s life in these present days. Almost 5 out of 10 people use various social networking sites such as Facebook, Twitter and so on. If you are one of them and you want to use a social media client on your Windows or Mac computer, here are some of the best suggestions you can check out. GetApp's quarterly ranking showcases the leading 10-15 Social Media Marketing apps based in the cloud. Each app is scored using five factors, worth 20 points each, for a total possible score out of 100.
Not only will using a social media management tool make your life substantially easier, it doesn’t need to go through rounds of budgeting approval – because there are many robust free tools out there to help you accomplish all of your social marketing goals in 2019.
Social management platforms will help you manage multiple social profiles in one place, schedule posts in advance, run contests, track analytics across platforms, and the list goes on. These tools really are game changers for your social strategy!
And lucky for you, I’ve rounded up a list of the seven best free social media management tools to incorporate into your 2019 strategy, starting with my personal favorite, Hootsuite!
#1: Hootsuite
Hootsuite has a special place in my heart, likely because it’s the first social media management platform that I used at my very first job as a Marketing Assistant. At the time, I was managing the company’s social strategy before social advertising had really taken off. I can still remember the hours upon hours I would spend putting together a posting content calendar and setting reminders for myself to tweet at certain times. This was until I discovered Hootsuite and my life as a frantic Twitter bird instantly changed.
So what does the Hootsuite free plan include? This option is decently robust with the ability to:
- Manage 3 social profiles in one place
- Schedule 30 posts in advance
- Generate leads with social contests
The free plan also includes basic analytics for tracking followers and various growth and content statistics and two RSS feed integrations. Not too shabby!
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#2: Buffer
Next up is Buffer. Similar to Hootsuite, Buffer has been in the social media management space for quite some time, and they are a respectable platform that allows you to manage multiple social profiles with ease.
With many overlapping features to Hootsuite, some of my favorite Buffer features include the ability to easily schedule content while browsing the web with their Chrome extensions. Buffer also suggests the perfect moments to post based on follower activity – pretty neat!
While there are a variety of options for larger organizations and agencies, the free plan just may suit your social media management needs. Buffer’s free plan includes the ability to manage three social profiles, schedule up to ten posts, utilize their browser extensions and mobile apps (iOS and android) feature, create and schedule content using their image creator and GIF/video uploader, and shorten and track links.
#3: TweetDeck
If Twitter is the bread and butter of your social media strategy, then TweetDeck is likely the best social management platform for you! TweetDeck will allow Twitter birds to use custom timelines, create and manage Twitter lists and searches, and add team accounts. It is also free for Twitter users!
While TweetDeck may not be the all-in-one platform you’re searching for, it is the perfect tool for social marketers managing multiple Twitter accounts where these live conversations are critical for business success.
#4: SocialOomph
Not only do I love the name of SocialOomph, I’m quite impressed by the wide range of features they offer for multiple platforms – ranging from the typical features like scheduling and analytics, to some interesting ones like keeping your DM Twitter Inbox clean to help with increasing followers. They definitely offer a wide variety of unique features for Twitter, Facebook, LinkedIn, and Pinterest management, as well as the ability to manage and schedule blog posts.
While SocialOomph does indeed have a free plan, the features are limited and mostly lean towards Twitter management. On the free plan you can do things like schedule tweets, track keywords, shorten URL’s, and manage up to five Twitter accounts, but some of the more sophisticated features require a paid plan. If you’re looking to manage multiple social platforms aside from Twitter you will need to pay to play.
#5: Friends+Me
Friends+Me is another prime player in the social media management tools family. While Friends+Me puts the highest emphasis on Google Plus features, many other social platforms are supported. Friends+Me appears to get rave reviews from users, and has a beautifully designed website with plans available based on the size of your business. And yes, there is a free plan!
While the free plan is not super robust, it still allows for two queues (which is a destination to publish posts), the ability to schedule five posts per queue at one time, link shortening, browser extensions, an integration with Zapier, as well as standard support. The free plan can also be used for a variety of social platforms like Google+, Facebook, LinkedIn, Twitter, and Tumblr.
Pinterest and Instagram are supported as well, but you will need to upgrade. Plans range from $7.50 to $216 depending on if you decide to utilize monthly or annual billing.
#6: Followerwonk
Followerwonk is definitely not your tradition social media management tool when it comes to scheduling posts, but it is an effective tool when it comes to understanding your audience at a much deeper level. Followerwonk allows you to dig deep into Twitter bios and compare various accounts to find the most relevant influencers. With this tool, you can analyze your current followers – by location, bio, accounts they follow, and more – and contrast relationships with competitors. This will help you improve your social content by matching your activities with gains and losses of followers.
This tool is definitely worth exploring, because having a lot of followers is meaningless if these followers are not relevant and actually engaging with your brand. Luckily, Followerwonk offers a free account, as well! Like many of the others on this list, the free account does come with several limitations, but you will still be able to connect one profile, view authority rankings, see followers and their locations, see when followers are active, and access several other details to further analyze your social audience. If you are interested in more capabilities their plans are still decently affordable ranging from $29 to $79 per month.
#7: Zoho Social
Whether you’re a growing business or an agency, Zoho Social will help you manage multiple profiles, research relevant keywords, work with team members, and of course schedule posts from one dashboard.
Zoho Social has many of the same tools and features that the other platforms have, but they also have Facebook lead ads, advanced reporting features, a SocialShare browser plugin, and CRM integrations. Zoho Social caters to agencies as well so marketers have the choice of choosing between the business or agency plans. Pricing for the paid plans ranges from $8.33 to $125+ for larger agencies. Zoho Social’s free plan allows you to manage 1 brand, and includes the URL shortener and SocialShare browser plugin.
I know, I know there are a lot of options here! Luckily, they all have free plans so you can experiment and find the platform that works best for your social strategy. At the end of the day you can’t go wrong moving onto a social media management tool – it will likely save you time, grow your social presence, and possibly even make you some money!
Social media is an important part of everyone’s life in these present days. Almost 5 out of 10 people use various social networking sites such as Facebook, Twitter and so on. If you are one of them and you want to use a social media client on your Windows or Mac computer, here are some of the best suggestions you can check out. These tools will help you access various social networking sites such as Facebook, Twitter, LinkedIn and many more. Sometimes you can access multiple sites from one app and sometimes, you can access only one site. Also, some of them are free, and some of them are paid. Therefore, check out the following list to find out the best solution for you.
Best Social Media Clients for Windows
1] Facebook
Everyone loves and uses Facebook. There are more than a billion Facebook users from across the globe. People use Facebook because this is free, easy to use and addictive. Facebook is accessible from any platform including Windows, Mac, Linux, Android, iOS and so on. You can open any browser and head over to facebook.com. However, if you do not like to use the website, you can try out this Facebook app for Windows that is available for Windows 10 v10240.0 or higher version. Needless to mention that you can download it for 32-bit as well as the 64-bit machine. You can do everything with the Facebook app. From sharing posts, accessing groups, managing pages to playing videos, you can do everything with the help of the Facebook app.
2] Twitter
There are many people, who often prefer Twitter over Facebook and that is because Twitter is less addictive and a great micro-blogging platform that is being used by millions of people from across the globe. The user interface of Twitter is much better than Facebook since it comes with only essential options. However, if you do not like to use the Twitter website to access your account, you can install the Twitter app that is available for Windows 10 v14393.0 or later version. Everything is possible to do with the help of the Twitter app for Windows 10. Being said that, you can tweet from your account, check direct messages, explore your timeline, follow or unfollow someone and more others. For your information, you can download the Twitter app on HoloLens, PC, Mobile as well as Hub.
3] LinkedIn
When you need to showcase your portfolio to find a great job anywhere in the world, you can opt for LinkedIn, which is a free website that allows you to find a job based on your preference. Although LinkedIn has a PREMIUM account option, you can do most of the basic things with the help of FREE account. On the other hand, LinkedIn is also a social networking site, and hence, you can connect with people and endorse their skills if you want. The LinkedIn app is pretty good since it lets you do almost everything that the official website allows. Being said that, you can connect with others, post something on your timeline, comment on some post, endorse skills, manage your own profile, check direct messages and much more.
4] Raven for Twitter
As mentioned in the title, Raven is a Twitter client available for Windows 10 v14393 or higher. It doesn’t matter whether you like the official Twitter app or not; you can certainly download and use this Twitter client on your Windows computer. Talking about features, you can find these in this app:
- Automated learning user, search, hashtag, and list that you’re browsed
- Automatically update the timeline when you are using another app
- Unfollow non-followers function
- Voice operating, corresponding to Cortana, in-app-browser which supports loading in the background
- Split UI for posting more easily
- Share URL with another app
- Collective notification
- Support multi-column only when a large screen
- Download image function
The best thing is if you have multiple Windows 10 devices and you have installed Raven on all of them, you can synchronize the settings across all the devices.
Best Social Media Clients for Mac
1] TweetDeck
As mentioned earlier, Twitter is one of the best microblogging platforms out there, which is being used by millions of people from across the globe. It doesn’t matter what you want to do; you can certainly do it on Twitter. For that, you need an app. TweetDeck is one of the best Twitter clients out there that comes with several useful features. For instance, you can find split UI that helps you manage different things without leaving the current window, and that is the advantage of using this tool. To be more specific, you can check direct messages, timeline, profile page and all on the page window. The trending topics window is also visible so that you can find out what people from another end of the world is sharing on Twitter. As this is developed by Twitter, you can expect a great user experience.
2] Pin Pro for Pinterest
Pin Pro is a Pinterest client for Mac, and you can download it from the corresponding App Store. Although Pin Pro is not available for free, you can download it at a very low price. Also, the features are quite good. Talking about features, it provides almost everything that the official website offers. For example, you can upload an image, comment on other’s image, share them if you want, manage your boards and more others. The best thing about this tool is you can do everything right from the menu bar. That means you do not have to open any app or something like that to access Pinterest account from your Mac computer.
Iphone App Manager Mac
3] Tweetbot
Social Media Manager Application
If you do not like the TweetDeck app for your Mac computer, you can certainly install Tweetbot, which is another awesome Twitter client that you can use to manage your account/s. Multiple timelines, multiple Windows and columns, notification center support, retina graphics, and mute filters have made this app even better. Regarding the user interface, you can find retina ready graphics, as mentioned earlier.
Mac Media Manager
These are some of the best social media clients for Windows and Mac. You might not find a good Facebook client for Mac since there is not a good one, according to me. Although there is a couple of Facebook clients for Mac, they are not as good as you should use.